Realising a Blogging ROI
Who has the time to blog? A recent article from the Marketing Insider Group quoted four hours as the average time it takes a person to write a blog.
Not-For-Profit SEO and SEM
Many non-profit organisations take an S & P approach to their online presence. S & P refers to a strategy based on spray and pray principles.
- Published in Not-For-Profit, SEO
The impact of voice search on SEO
The use of voice search is past the early adopter phase and is growing faster than we can imagine. In fact, according to forecasts 50% of all searches will use voice by 2020.
Before we dig deeper into how the rise voice search will change the future of the digital marketing space, let’s look at the core differences between voice search and text search.
- Published in SEO
International vs local SEO
Whether operating overseas or planning to expand your business into new regions, International SEO plays an integral role in establishing your brand as an industry leader in terms of relevant product and service line keywords. In this post, we explore the main ingredients for a successful International SEO strategy.
- Published in SEO