Building NGOs AI Confidence
Many non-profit organisations lack a clear strategy and basic policies and procedures on artificial intelligence (AI) for several reasons.
Live Shopping Impact on E-Commerce
Is live shopping an opportunity for innovative businesses to engage with customers and make a profit, or is it a new threat to offline markets that will negatively impact economies?
Humanising Brands in an AI-Driven World
When was the last time you set aside time to reflect on the personality of your organisation’s brand?
ESOV
As a business owner, how confident are you that your presence on social media brings you the returns essential for your business’s sustainability?
Balancing Free Speech and Responsibility
The recent decision by the US Court of Appeals for the Third Circuit in Anderson v TikTok Inc., which held TikTok responsible for its algorithmic recommendations, could reshape the landscape for social media platforms because it departs from the broad immunity provided by Section 230.
Media Release | Arctic Basecamp Amplifies Its Global Voice with Tonic Digital
For over a decade, scientists at Arctic Basecamp have been communicating and sharing crucial, actionable information about the poles and their critical relationship to climate change worldwide.
Misinformation and Moral Panic
While it seems the amount of misinformation circulating within society is greater than previously, has it increased, or is it simply a consequence of the heightened fear caused by the moral panic?
Google’s Balancing Act
In a significant announcement on July 22, Google has officially changed its earlier decision and advised it will now retain third-party cookies.
Is Digital Marketing Hindering or Galvanising Your NGO?
While large not-for-profit organisations recognise the importance of having a clear digital marketing strategy that is implemented and reviewed regularly, many small to medium-sized not-for-profit organisations still struggle to develop such a strategy.
AI and Human Emotion
Given the rapid growth and development occurring in AI, there is a disconnect between those working in the industry who can see the advantages and benefits and the wider community’s perception.