Trends within social media develop fast. This makes it essential for brands and businesses to stay updated with these trends and how their customers use, modify, and adapt to new social media developments and platforms.

The loss of third-party cookies is not a distant possibility; it’s an imminent reality that will reshape how businesses advertise by the end of 2024.

For many SMEs (small to medium-sized enterprises) and non-profit organisations, the untapped potential of their websites is a missed opportunity that negatively impacts the organisation’s or business’s profitability.

Public outrage has become much easier in the 21st century. We can express our outrage in the comfort of our homes by pressing ‘send’ while sipping our soy latte or chardonnay.