Hands typing on a keyboard

5 stages of data analytics

Data analytics is the process of examining data sets in order to analyse and draw conclusions from historical outcomes, increasingly this is done through the aid of software such as dashboards. 

Bustling crosswalk in Tokyo

Decision-making traps using data

The nature of descriptive analytics provides an array of decision-making pitfalls for marketers. By developing an awareness around common decision traps, we can use our understanding of this process…

Cityscape with words dotCOMM awards overlayed

We are delighted to announce our latest win for tonicdigital.com.au, taking home the Platinum award in the dotCOMM Awards, under the category of “Marketing, PR, Advertising, Digital Agency Website”.

The impact of voice search on SEO

The use of voice search is past the early adopter phase and is growing faster than we can imagine. In fact, according to forecasts 50% of all searches will use voice by 2020.

TOP