In a previous blog we considered the different models of connection between for-profit and not-for-profit organisations that allow them to build strong partnerships to the mutual benefit of both organisations. 

Woman pondering with UV paint splattered on face

Understanding your data

Do you know what your organisations digital business strategy is?  Are you clear about the value of a digital business strategy for your organisation?

Virtue Signalling

Virtue signalling, a term coined in 2015 has been defined as an attempt to show other people you are a good person by expressing opinions that are acceptable to them, especially on social media.

In the 70’s and 80’s the gap between for-profit and not-for-profit organisations was fairly clearly determined and articulated.  For-profits existed to provide profit to shareholders or in the absence of…

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