Who has the time to blog? A recent article from the Marketing Insider Group quoted four hours as the average time it takes a person to write a blog.
Trust is built over time through repeated interactions with each other. This is particularly true in the workplace.
Many non-profit organisations take an S & P approach to their online presence. S & P refers to a strategy based on spray and pray principles.
Adam Ferrier has written a book with the catchy title of “Stop Listening to the Customer”. The title itself is worth purchasing the book to remind ourselves that the mantra, “the customer is always right,” is often…