For many SMEs (small to medium-sized enterprises) and non-profit organisations, the untapped potential of their websites is a missed opportunity that negatively impacts the organisation’s or business’s profitability.

Public outrage has become much easier in the 21st century. We can express our outrage in the comfort of our homes by pressing ‘send’ while sipping our soy latte or chardonnay.

While the public may laugh off some cultural blunders and use them as memes that themselves become part of the cultural landscape, for many brands, cultural blunders can have profound and devastating consequences.

Google is hopeful that with the power and versatility of its AI, it will regain lost ground in the rapidly developing field of AI.