TONIC DIGITAL
INSIGHTS
LESSONS LEARNED, ADVICE, BEST THINKING
TONIC DIGITAL
INSIGHTS
LESSONS LEARNED, ADVICE, BEST THINKING
Navigating Disinformation
Thursday, 25 May 2023
We all have a responsibility to do what we can to mitigate the impact of fake news, particularly given the harm it can do to individuals, communities, and ultimately to governments.
- Published in ethics, marketing, Psychology
AI & Authenticity
Monday, 17 April 2023
Brand authenticity is essential if organisations are to build a strong, loyal base of clients and succeed in today’s business world.
BING & ChatGPT
Thursday, 30 March 2023
For organisations, by taking advantage of BING’s lower competition and ChatGPT’s natural language capabilities, there is the potential to drive more traffic and improve the customer search experience.
Reducing Friction
Wednesday, 22 March 2023
We need to understand how friction towards our ideas and innovations can result in drag that ultimately means staff, customers, and clients ignore the great ideas we believe will benefit them.
- Published in Psychology, Wellbeing, Workplace
